Month: April 2025
How Duolingo’s A/B Testing Strategy Made It a Market Leader? A Lesson for UK Start Ups!
In the crowded language-learning app market, Duolingo did not just thrive, it dominated. The secret? A/B testing, data-driven decisions, and a relentless focus on user experience. For Product Owners and UK startups looking to build successful digital products, Duolingo’s journey offers powerful lessons. From maximising impact with minimal spend to making users feel valued, here’s…